|
"Tactics
for Tough Times"
- Excerpts Index
Immediate need: What do we do
for money right now?
An excerpt from Mimi's
upcoming book, "Necessary Roughness: New
Rules for the Contact Sport of Life"
Here are 3 tips we can learn from last Sunday's Super Bowl to help us
manage in these troubled times. (I'm a "football girl," so I was glued to
the game!):
#1: FOCUS
Ben Roethlisberger, the
winning quarterback, extended many plays with tremendous focus and
presence of mind. Larry Fitzgerald, a brilliant wide receiver, turned
the game around with a long touchdown run because he looked for an
opening and never looked back.
Lesson: We need to focus on the value of our product and service, stay
calm in the face of doubters, and look for an opening for success -- and
never look back!
#2: INTERCEPTION
At the end of the first
half, James Harrison intercepted the ball and returned it 100 yards (the
length of the field) for a touchdown with the longest run in Super Bowl
history. The interception changed the context of the game and shifted
the momentum.
Lesson: This is not in the traditional job description of a linebacker
(he needed oxygen afterwards). In our businesses, we need to do
something different now; attend a meeting you've never attended; look
for an opportunity in a non-traditional place.
#3: WHEN THE WHISTLE BLOWS, THE PLAY IS OVER!
Santonio Holmes caught the
winning touchdown. But he had dropped a sure touchdown pass just moments
before. He begged his quarterback for one more chance, telling him,
"Please let me get this game for you." Each man respected the finality
of the play before. They did not allow it to affect the next play.
Lesson: We need to shake off our past mistakes and the alarming
economic forecast, and recognize that each moment is a new moment of
now.
These are likely excerpts
from my new speech and next book:"Necessary
Roughness: New Rules for the Contact Sport of Life"
|
